Clients + Collabs

People don’t care how much you know, until they know how much you care.

At the heart of my coaching approach is the belief that caring deeply about my clients’ well-being is paramount. I am incredibly grateful to the remarkable lawyers and business professionals who have entrusted me with their growth and development. Your testimonials and kind words mean the world to me. Thank you for allowing me to be a part of your journey, and for the opportunity to help you thrive in the legal field.

KINDNESS FROM CLIENTS

I help lawyers avoid random acts of marketing.
Speaking + Training: CMO Roundtable, Gladstone Growth Strategies ● Association of Defense Counsel ● Justice HQ ● Consumer Attorneys of San Diego Women’s Caucus ● LMA Tech West Conference ● LMANext ● ABA RPTE Section ● Environmental Law Network ● Primerus Young Leaders Section ● International Network of Boutique Law Firms ● Professional Fiduciary Association of California ● Sacramento Professional Advisors Network ● Sacramento County Bar Association ● Association of Legal Administrators, Sacramento Valley Chapter ● California Women Lawyers Annual Conference ● McGeorge School of Law Guest Lecture ● ProVisors ● Badass Women Leaders Retreat

Client Testimonials

Jen worked closely with me in my role as a practice group leader and supported over 70 lawyers on business development strategies and activities. Jen interacted as a coach and strategic advisor. She identified each person’s strengths (e.g., mining relationships, client experience, cross-serving, public speaking, writing, connection through social media), tuned into their objectives (e.g., targeting prospects, expanding work for existing clients, creating brand and reputation), and asked thoughtful questions to guide each individual to an appropriate BD activity. Jen is adaptable and unflappable. She is fun and connects personally with her colleagues. Our lawyers enjoyed working with Jen and executed successful BD activities with her coaching.

Krista McIntyre, Environmental Compliance Attorney

Jen was instrumental in helping me when I was in a management role at my firm. While I am no longer in that role, I still find her input, guidance, and coaching to be extremely valuable in a competitive legal environment. I highly recommend Jen to assist in coaching attorneys at all levels!

Theresa Dunham, Managing Partner, Water Quality Lawyer

I have known Jen for some time. She has a great reputation as a legal marketer, but I had not experienced that firsthand. Recently, Jen invited me to join her in a brilliant presentation she has created [for the California Women Lawyers’ Annual Conference] on how to get the most from attending a conference. It was an honor to work alongside her. Not only is she a true professional, but she really knows her stuff.

Cami McLaren, NLP Practitioner Working with Lawyers

Jen is always thoughtful in her approach, and her ideas are consistently on the mark. She is an expert organizer and a superb communicator with the ability to facilitate conversations and bring groups to a decision or consensus. While much of her experience has been working with those in the legal field, her expertise translates very well to other professionals.

Gretchen Tobin, Commercial Real Estate Leader and 2023 Chair, Sacramento Professional Advisors Network

Thank you for your trust, collaboration, and the opportunity to be a part of your transformative journey.

Attitude of Gratitude

“… one of the greatest acts of giving that you can undertake is to make the other givers in your life feel appreciated … the practice I’ve most enjoyed during the pandemic is finding my dormant ties — some of the people I’ve lost touch with — and letting them know how eight, nine years ago, they really fundamentally affected my life in a positive way.”

Podcast: Adam Grant On How to Make the Most of Gratitude

Performance coaching can be transformational whether a lawyer’s practice is evolving or established. Sample engagements:

✔︎ Texas-based Litigator, Chambers USA Band 1 — weekly BD coaching, focus on lateral integration + complex litigation prospects

✔︎ Deputy DA turned Personal Injury Trial Attorney — weekly BD coaching, focus on refreshing dormant referral relationships

✔︎ CA Office Managing Partner, BTI A-Team firm — monthly BD coaching, focus on target market and pipeline management

✔︎ Women’s Initiative, Mansfield 5.0 Certified Firm — group LinkedIn training and one-to-one profile strategy sessions

✔︎ Associates & Counsel, 100-lawyer regional firm — “LinkedIn Academy,” a 4-part summer bootcamp workshop series

✔︎ Managing Partner, Environmental Litigation Boutique — twice monthly BD coaching, focus on niche practice speaking strategy

✔︎ Marketing Committee, Natural Resources Boutique — gamification strategy and implementation, firmwide 30-week BD skills training program

✔︎ Senior Associates & Counsel, Am Law 50 firm — monthly BD coaching, Action Plan development, focus on BD mindset and systems

✔︎ Family Law Attorney Mediator, Solo Practitioner — monthly BD coaching, focus on practice pivot from litigation to mediation

✔︎ DC-based Partner, former Government Attorney — monthly BD coaching, focus on lateral integration & EV industry targets

STRATEGIC COLLABORATIONS

Affiliations + Partnerships

Gladstone Growth Strategies is a leading advisory group dedicated to helping law firms and legal professionals achieve sustainable growth and business development success. With a team of experienced consultants, Gladstone offers strategic planning, coaching, and leadership consulting and also facilitates a popular series of peer-based roundtable symposiums for law firm C-suite executives and business professionals. [AFFILIATE CONSULTANT]

Inspiring Comfort is a social good company founded on the belief that today’s increasingly isolated, socially disconnected, and hurting world demands that we do a better job of caring for one another. The company trains leaders and teams to show up, lead with heart, and cultivate a culture of care, comfort, and connection. [CERTIFIED TRAINER]

Read coverage in Forbes online

Justice HQ is an exclusive membership organization for consumer advocate attorneys in California. As a preferred provider in the Vendor Partner Program, I deliver business coaching and CLE programming for members. [PREFERRED PROVIDER]

October 2023 CLE: Networking with Purpose

The International Coaching Federation (ICF) is the leading global organization for coaches and coaching. ICF is dedicated to advancing the coaching profession by setting high standards, providing independent certification and building a worldwide network of trained coaching professionals. [ACC – ASSOCIATE CERTIFIED COACH]

The Legal Marketing Association (LMA) is the universal voice of the legal marketing and business development profession, a community that brings together all levels, from CMOs to entry-level specialists, as well as consultants, lawyers, and students to share their collective knowledge. In 2022 and 2023 as co-chair of the Social Media SIG, I designed and moderated the 21-Day Social Media Challenge, a masterclass about social media’s influence on the business of law. [MEMBER since 2003]

RECENT NEWS

LET’S CONNECT

I’m grateful for the trusted advisors who hire and inspire me. In the words of Brené Brown: Trust is not built in big, sweeping moments. It’s built in tiny moments every day.

Let’s talk. Schedule a Chemistry Call with me.

Digital Business Card

916.877.6715

Mailing Address:

5170 Golden Foothill Pkwy

El Dorado Hills, CA 95762